Chalkboard: Yes we have cannabis

Why Cannabis Marketing?

After 20 years in corporate marketing and technology, I said goodbye to my most recent employer to start my own company. Quitting a job without another job is not something I have EVER done in my professional career. But I was so burned out from the job, and I knew that my health was at risk …

A cannabis plant at sunset

The History of Legal Weed: What Cannabis Business Owners Need to Know

In today’s ever-evolving world of cannabis, staying well-informed on the legal landscape becomes increasingly vital for entrepreneurs looking to make their mark on the industry. But keeping up with the current laws is only part of the equation. To truly grasp the industry’s complexities and position their businesses for success, cannabis entrepreneurs must understand the …

A cannabis sugar leaf next to scrabble letters: M-E-D-I-C-I-N-E

Cannabis Marketing is Advocacy

What It’s All About Choosing to work in the cannabis industry is a political statement in and of itself. Just by being here, we’re strengthening the movement to legalize it. But don’t forget, the movement is about so much more than just letting the people smoke weed. Entire communities and countless individual lives have been devastated over …